Privacy Policy

Effective Date: 07/20/2026 | Last Updated: 07/20/2026

1. Introduction

The Ranch Pet Resort & Spa (“we,” “us,” or “our”) operates the website https://www.theranchpetresort.com/ (the “Site”). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit our Site or use our services.

The Ranch Pet Resort & Spa is owned and operated by The Ranch Pet Resort & Spa, with business operations at 4964 Tesla Rd., Livermore, California 94550.

By using our Site, you consent to the practices described in this Privacy Policy. If you do not agree with this policy, please do not use our Site.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide when you:

• Register for our boarding, daycare, grooming, training, or other services
• Submit a contact form or inquiry through our Site
• Request information, create an account, or make a payment

This information may include:

• Your name, email address, phone number, and mailing address
• Your pet’s name, breed, age, behavioral notes, and dietary needs
• Veterinary records and vaccination history (required for boarding/daycare)
• Emergency contact information
• Payment information (processed securely by our third-party payment provider)

2.2 Information Collected Automatically

When you visit our Site, we and our service providers may automatically collect certain information through cookies, web beacons, pixels, and similar tracking technologies. This information may include:

• IP address and approximate geographic location (city/region level)
• Browser type, operating system, and device type
• Pages visited, time spent on each page, and navigation patterns
• Referring website or search terms that brought you to our Site
• Interaction data such as clicks, scrolls, and form engagement

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to operate our Site, analyze usage, and deliver relevant advertising. These technologies fall into the following categories:

3.1 Essential Cookies

Required for core Site functionality, such as page navigation, form submissions, and remembering your cookie preferences. These cannot be disabled.

3.2 Analytics Cookies

Help us understand how visitors interact with our Site so we can improve user experience and measure marketing effectiveness. We use analytics tools including, but not limited to, Google Analytics.

3.3 Advertising Cookies

Used to deliver relevant advertising and measure the effectiveness of our advertising campaigns. We work with advertising partners including, but not limited to, Google and Meta (Facebook/Instagram). These partners may use cookies and similar technologies to show you ads based on your interests.

3.4 Functional Cookies

Enable enhanced features such as accessibility tools, form autocomplete, and personalized content. These are optional but improve your experience when enabled.

3.5 Cookie Consent

When you first visit our Site, a cookie consent banner appears that allows you to accept or decline non-essential cookies by category. Non-essential tracking technologies will not activate until you provide consent. You may change your preferences at any time by clicking the cookie settings icon on our Site.

4. How We Use Your Information

We use the information we collect to:

• Provide our pet boarding, daycare, grooming, training, and related services
• Process registrations, payments, and manage customer accounts
• Respond to inquiries and provide customer support
• Send service updates, appointment reminders, and administrative communications
• Operate, maintain, and improve our Site and services
• Run and measure the effectiveness of our advertising and marketing campaigns
• Display personalized advertising based on your interests
• Ensure the safety and well-being of pets in our care (e.g., sharing vaccination records with veterinarians when needed)
• Comply with legal obligations and protect our legal rights

5. How We Share Your Information

We do not sell your personal information. We may share your information with the following categories of third parties:

• Service providers who help operate our business (e.g., website hosting, email/CRM platforms, payment processors, analytics providers, and advertising partners). These providers are contractually bound to use your data only for the services they provide to us.
• Veterinary providers — when sharing vaccination records or health information is necessary for the safety of your pet or other animals in our care.
• Legal and regulatory authorities — if required by law, subpoena, court order, or to protect our legal rights.
• Business transfers — in the event of a merger, acquisition, or sale of our business or assets.

6. Children’s Privacy

Our Site and services are not directed at children under the age of 13, and we comply with the Children’s Online Privacy Protection Act (COPPA). We do not knowingly collect personal information from children under 13. Registration for our services is completed by adults (typically parents or guardians acting on behalf of their family).

If you believe we have inadvertently collected information from a child under 13, please contact us at info@theranchpetresort.com and we will promptly delete it. Parents and guardians may also review, request correction of, or request deletion of any information provided about their minor child by contacting us.

7. Health Information

Although we collect pet health information (such as vaccination records and medical notes) to provide safe care, this information relates to animals and is not subject to the Health Insurance Portability and Accountability Act (HIPAA). If you provide any human health information (e.g., emergency contact medical notes), we treat it as sensitive personal information and do not share it for advertising purposes.

8. Your Privacy Rights

Depending on your state of residence, you may have specific privacy rights under applicable law. We honor these rights for all visitors, regardless of where they reside:

8.1 California Residents (CCPA/CPRA)

Under the California Consumer Privacy Act and California Privacy Rights Act, you have the right to:

• Know — request disclosure of the categories and specific pieces of personal information we have collected about you
• Delete — request deletion of your personal information
• Correct — request correction of inaccurate personal information
• Opt Out — opt out of the “sale” or “sharing” of your personal information for cross-context behavioral advertising
• Limit — limit the use and disclosure of sensitive personal information
• Non-Discrimination — we will not discriminate against you for exercising your rights

California residents can opt out of the sale/sharing of their personal information by rejecting advertising cookies in our cookie consent banner, by enabling Global Privacy Control (GPC) in their browser, or by contacting us directly.

8.2 Texas Residents (TDPSA)

Under the Texas Data Privacy and Security Act, effective July 1, 2024, Texas residents have the right to:

• Know whether we process your personal data and access that data
• Correct inaccuracies in your personal data
• Delete your personal data
• Obtain a portable copy of your personal data
• Opt out of processing for targeted advertising, the sale of personal data, or profiling

8.3 Other State Residents

Residents of Colorado, Connecticut, Delaware, Florida, Indiana, Iowa, Kentucky, Maryland, Minnesota, Montana, Nebraska, New Hampshire, New Jersey, Oregon, Rhode Island, Tennessee, Utah, and Virginia may have similar rights under their respective state privacy laws, including rights to access, correct, delete, and obtain portable copies of personal data, and to opt out of targeted advertising and sales of personal information.

8.4 Global Privacy Control

We recognize and honor Global Privacy Control (GPC) browser signals as a valid request to opt out of the sale or sharing of personal information for cross-context behavioral advertising under applicable state laws.

8.5 How to Exercise Your Rights

To submit a privacy request, please contact us at info@theranchpetresort.com. We will respond to verifiable requests within 45 days. If you are not satisfied with our response, you may appeal by replying to our response, or file a complaint with your state attorney general.

9. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal and tax obligations
• Resolve disputes and enforce our agreements

Specific retention periods:

• Customer accounts and pet records: retained for the duration of active enrollment plus up to 3 years after last activity
• Website analytics data: retained per Google Analytics default settings (up to 14 months for user-level data)
• Form submissions: retained for up to 2 years
• Financial and billing records: retained as required by tax laws (typically 7 years)

When your information is no longer needed, we securely delete or anonymize it.

10. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, use, or disclosure. These include SSL/TLS encryption for data in transit, secure hosting infrastructure, and restricted access controls. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

11. International Visitors

Our Site is operated from the United States and is intended primarily for U.S. residents. If you are visiting from outside the United States, be aware that your information will be transferred to, stored, and processed in the United States where our servers and service providers are located. By using our Site, you consent to this transfer.

12. Do Not Track and Global Privacy Control

Some browsers offer a “Do Not Track” (DNT) setting. Our Site responds to your cookie consent preferences set via our consent management tool. Additionally, we honor Global Privacy Control (GPC) signals as a valid opt-out request for the sale or sharing of personal information.

13. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing any personal information.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. The updated policy will be posted with a revised “Last Updated” date. Your continued use of the Site after changes are posted constitutes your acceptance of the updated policy.

15. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

The Ranch Pet Resort & Spa

4964 Tesla Rd., Livermore, California 94550

Email: info@theranchpetresort.com

Phone: (925) 447-1729